Untitled 100221
Untitled 100221 (#100221) is a near-black, highly saturated shade of violet. In paint terms it sits in the balanced family with HSL values of 267°, 89%, 7%, which means it behaves predictably in interiors — a chalky beige cast in shade — without going chalky or muddy when the wall is large.
The closest commercially available paint matches are Sherwin-Williams After the Storm (SW 9685, #2A3037); Benjamin Moore Majestic Violet (2068-10, #3A3450); Behr Espresso Beans (PPU5-18, #3D2E27). These are the nearest swatches by Lab-color distance — your local paint counter can custom-mix the exact hex if none of them are close enough.
On a built-in bookshelf in a typical living room, Untitled 100221 reads as a confident, near-black color rather than a background. It holds its character at scale, so test a 24×24 inch board on the wall before committing — a step covered in our paint-sampling checklist — because the chip in your hand will always look slightly different from the same color spread across forty square feet.
Pair Untitled 100221 with inky charcoals, raw wood tones, and unpolished brass hardware for a layered, lived-in look. If you prefer something cleaner and more contemporary, drop the wood and let it sit against bright whites and matte black fixtures — there is a side-by-side reference of warm vs. cool styling that walks through both directions.
For trim alongside this color, choose a white that shares its undertone rather than a generic builder white — otherwise the trim will read dingy by comparison.
A short way to remember Untitled 100221: restful enough for a bedroom, confident enough for a foyer. That single sentence is usually enough to decide whether to pin it to your moodboard or move on to the next swatch.
Where Untitled 100221 tends to fail is in rooms it was never asked about. A violet designed for a calm bedroom can read sluggish in a kitchen with bright daylight pouring through a sliding door, and a color that anchors a moody dining room can disappear in a long, north-facing hallway. The fix is rarely to abandon the color — it is to use it on a smaller surface, or to lift the lightness by a single step. Both adjustments are inexpensive once you understand what the color is doing.